How does data center location affect your business?

The location of the data center at Florianópolis airport is the solution for your company's IT area. Find out why in five points.

A data center location, whether by building your own structure or by hiring a colocation or rental, has a huge impact on business.

In Brazil, 99,3% of organizations perform some task virtually, according to research ICT Companies. But not just any tasks. Increasingly, businesses are required to be able to work with a large volume of data, in the shortest possible time and with full-time availability.

This is where the importance of the location of the data center comes into play. store, process and transfer data efficiently. Understand better, below, how this affects your business:

• the influence of geographic location on latency;
• redundancy is fundamental for the data center;
• more security for your operation;
• a data center rental solution in Florianópolis.

The answers you are looking for for the success of your company are below. Follow the explanation!

The relationship between data center location and latency

When it comes to choosing where to host the company's data and online services, latency is one of the factors that draws the most attention. This is because it refers to the time it takes for data to go from one point to another on the network. I.e, low latency means faster data transmission. This is synonymous with data center efficiency.

The statistics of Verizon show that there is a relationship between the location of the data center and latency. For example, from the United States to South America (Chile) there is an average time of 98 milliseconds. Between the USA and Oceania (Australia), the average latency is 152 milliseconds.

So, it's easy to understand why many companies prefer build or rent a data center closer to the market where they operate. In some sectors, this makes all the difference to the consumer experience. In e-commerce, page loading time influences the ability to retain users on the website, as indicated by Google data. Games, media, finance, artificial intelligence companies, among others, are even more dependent on low latencies for the success of their operations.

But data center location can also save lives. New technologies, such as autonomous vehicles and telesurgeries, are only possible with instantaneous data transmission.

Power redundancy and connectivity

The location of the data center does not just concern the region, state or country. Even the space chosen to house the structure makes a difference. Therefore, the neighborhood matters equally in this decision.

Suppose you have your own data center at your company office, located in an office building in the middle of a busy neighborhood. In this scenario, would energy supply and connectivity come from more than one path?

A reliable data center is one that has redundancy in these two aspects. This way, if one of the sources is interrupted for any reason, the company will not be offline.

For example, Florianópolis airport has a data center rental service maintained by Zurich Airport Brasil. O Floripa Datacenter operates with a redundant power and internet system. For electrical supply, the structure has two 80 kVA (kilovolt-ampere) UPSs and three energy substations. In terms of connectivity, it is served by the largest local operators via optical fiber that passes through both the bridge and the south of Florianópolis Island. 

This redundancy is mandatory for Tier 3 data centers, considered safer for business, as is the case with Floripa Datacenter.

Energy efficiency in data center location

If the company's pillar is sustainability, that's another good reason to look strategically at the location.

In addition to redundant power supply, the source itself must be considered. The structure has clean and renewable energy? This is one of the precautions taken by Zurich Airport Brasil in the operation of Florianópolis airport and, consequently, the Floripa Datacenter.

The local climate also affects energy efficiency, as it will require more or less refrigeration resources. In this sense, Florianópolis is a great location for a data center, as the city's average temperatures are between 16,5 °C in winter and 25,3 °C in summer. These values ​​are below the 27 ° C, which is the maximum temperature recommended for infrastructure by the American Association of Heating, Refrigerating and Air-Conditioning Engineers.

Easy access

Having a data center in a busy urban area may not be the best idea. On the other hand, it is still important that the structure is accessible to professionals and new equipment.

Florianópolis airport is well served in this regard. It offers a strategic connection not only with the city and the rest of Santa Catarina by land, but with the other regions of Brazil by air. There is another advantage of placement of Floripa Datacenter.

Physical and data security

Another essential point when choosing where to host company data is security. Here they come in:

• the security of the data itself;
• the safety of equipment;
• and safety against natural events.

Firstly, the structure must be an ally of business compliance. Especially when the company deals with a large volume of sensitive public data, such as financial, legal or health data, this care needs to be even greater. But the General Data Protection Law requires every organization to pay attention to this.

Then, we have the physical security of the equipment. O Floripa Datacenter is an example of this precaution, with access control and constant monitoring. Wilson Felicio Victer, IT manager, highlights this point:
“The location of the Floripa Datacenter at Florianópolis airport offers reinforced local security 24 hours a day, seven days a week”.

Finally, analyze whether the location is well protected against floods, landslides and other extreme natural events.

Data center colocation in Florianópolis

As you can see, the choice of data center location must be strategic to accommodate business growth plans. We also saw that the structure located in the Floripa Airport meets all the requirements for a safe and efficient decision.

Differentials of Floripa Data center:

• low latency;
• close to large Brazilian centers;
• land and air accessibility;
• redundant power system;
• dual approach to internet links;
• data center with Tier 3 standard;
• more sustainability in the operation;
• high security structure.

We can still add another advantage of the data center at Florianópolis airport: the scalability. O Floripa Datacenter will accompany your business on a successful path, with a team available 24 hours a day. Wilson Felicio Victer ensures:

“We are fully ready for the growth in demand for our partners’ services.”

Want more information? Visit the page Floripa Datacenter or ask our experts for WhatsApp how we can support your company.