Data center efficiency is the key to your company growing

Discover how data center efficiency helps your company grow and how Floripa Datacenter can be a strong ally in this objective.

We are experiencing a wave of innovation so powerful that it is capable of changing existence as we know it. That's what the Future Institute Today, a global reference in business consultancy. For FIT, every industry and sector will be profoundly transformed by technology in the coming years.

Behind this transformation driven by artificial intelligence, connected devices and cloud computing is data center efficiency. Without it, no new advances would be possible.

This also applies to the growth of your company. In the age of data, are you dealing with it efficiently?

Understand better the relationship between data center efficiency and success:

• the challenges;
• the opportunities;
• the importance of efficiency;
• and the data center solution in Florianópolis.

Continue reading and follow the pace of innovation required by the market.

A broader vision for data center efficiency

In general terms, the efficiency of something concerns the quality or ability to perform the proposed function, achieving the desired effect and with good performance. In the case of data center efficiency, we can approach this definition in two ways: from the equipment perspective, or from the service perspective.

The data center as equipment has own metrics to evaluate how efficient it is. We have, for example:

• Energy Use Efficiency (PUE);
• Water Use Efficiency (WUE);
• Carbon Use Efficiency (CUE).

As you can see, these metrics are more related to sustainability of the operation.

But the data center is also a service. In this case, its efficiency gains greater meaning. It is efficient when it offers adequate space for the company's demand, guaranteeing continuous availability of the service and with the lowest possible latency.

It is mainly in this broader view that data center efficiency impacts the success of your business.

Main operational challenges

Have you ever stopped to calculate the cost of inefficiency for your company?

Regarding server unavailability, 55% of organizations have had some type of problem in the last three years. This data is in Annual Outage Analysis 2024 (Annual Outage Analysis 2024), from Uptime Institute.

Furthermore, 16% of companies with interrupted service recorded a loss of more than 1 million dollars.

But the true cost may be greater or often incalculable. In addition to losing sales and operations at the time of interruption, there is damage to the business image. In the digital age, a system down is a breach of trust for the user.

According to the Uptime Institute, the number one cause of outages is power issues. Other common causes are data center cooling and connectivity issues.

Hence the need to think about structures that are designed to overcome these challenges. This has even generated a real estate market rush looking for spaces to meet the growing demand for data centers.

Nor can we forget the effects of global warming, the economy and international conflicts on data center efficiency. Natural disasters and the cost of new equipment are relevant concerns for Information Technology (IT), as they can reduce the pace of business growth.

However, not everything is a challenge. There are also great opportunities and solutions for your company — and one of them is Floripa Datacenter, a modern and complete structure within Florianópolis airport for data center rental.

Why is data center efficiency essential for your company to grow?

We have seen that inefficiency has a high cost. It compromises profits, productivity, brand reputation and even data security.

On the other hand, your business has There is a lot to gain from data center efficiency. Both in terms of the rational use of resources and the quality of the service as a whole.

Firstly, sustainability is increasingly demanded of companies by consumers themselves. And, as demand for data storage and processing increases, energy consumption also increases. Therefore, it is necessary to compensate with the constant search for optimizing energy efficiency.

Then, as a service, the data center is the pillar that supports connected businesses. Without guaranteed availability and low latency, it is difficult to project steady growth for them.

In retail, for example, almost 70% of consumers say that page loading speed influences purchase intention, according to Unbounce. A Google study reveals that when loading time increases from one to five seconds, the probability of page abandonment increases by 90%.

And what does this have to do with the data center? All. The choice of location of the structure, whether closer or further away from the consumer, in addition to the quality of the connection, affects the time it takes for users to communicate with the server.

Any organization working in artificial intelligence, big data analytics, streaming media, or gaming also needs a fast, reliable connection. User experience and business success depend on it.

data center Floripa Airport is synonymous with efficiency

Let's remember that broader definition of data center efficiency? It means having adequate space for the company's demand, with continuous availability and the lowest latency.

Hence we can conclude that the chosen structure makes all the difference in your plans. This is why the search for renting or outsourcing data centers has been increasing. More and more companies are realizing that, to grow, they need the help of specialized partners.

A great data center solution in Florianópolis is Floripa Datacenter, located inside the city's airport, managed by Zurich Airport Brasil. Understand below why this option is synonymous with efficiency.  

Energy

The data center at Florianópolis airport has the classification Tier 3. This means that it works with redundant power and internet supplies, reducing the chance of interruption.

To give you an idea, the Floripa Datacenter has service availability greater than 99,99% of the time.

The structure has two 80 kVA (kilovolt-ampere) UPSs, as well as three substations to guarantee 100% electrical efficiency. After all, the data center also supports the operations of the airport itself. This is additional security in maintaining the service.

In this context, Zurich Airport Brasil still values ​​sustainability. The energy comes from clean and renewable sources, which supply high operational performance equipment to reduce consumption.

Connection

The data center at Florianópolis airport is far from urban agglomerations. Therefore, it is safer against interruptions in internet supply. The connectivity of Floripa Datacenter is redundant, as is electrical energy. The main internet operators in the region serve the structure via two different routes to the location. If there is any damage to one of the routes, the other route keeps the operation running normally. The location is another differentiator. Florianópolis is a city close to the major consumption centers in the South and Southeast of Brazil, placing your company closer to where consumers are. This helps to reduce latency.

Space and scalability

You want to see your company grow. O Floripa Datacenter too, so it is capable of absorbing future IT demands of your business and scale service provision.

The data center in Floripa Airport can serve hundreds of customers at the same time in the colocation model, monitoring their growth as they need more space.

“The location of the Floripa Datacenter at Florianópolis airport offers reinforced local security 24 hours a day, seven days a week, high quality services, reliable energy supply and dual approach to internet links”, reinforces Wilson Felicio Victer, IT manager.

Want to know more? Discover others advantages of Floripa Datacenter that will contribute to the growth of your company or get in touch via WhatsApp and talk to one of our experts.